Bitcoin Dips to $100K, TRUMP Drops 30% as Melania Memecoin Explodes.

Bitcoin Retreats to $100K as Melania Trump Launches Memecoin, TRUMP Token Drops 30%

Bitcoin (BTC) retraced to $100,000 on Monday morning during Asia trading hours, as the launch of TRUMP and MELANIA memecoins caused significant disruption in the crypto market.

The flagship cryptocurrency briefly fell below $100,000, marking a 4.5% decrease over the past 24 hours. Other major cryptocurrencies, including ETH, XRP, SOL, and BNB, experienced more substantial losses, with ADA and DOGE falling by over 10%, according to data from CoinDesk and CoinGecko.

The TRUMP memecoin, linked to President-elect Donald Trump, experienced a 30% decline, dropping to $49 after launching on Saturday. The dip coincided with the introduction of Melania Trump’s own memecoin, MELANIA.

On Sunday, Melania Trump announced the release of her token on X, stating, “The Official Melania Meme is live! You can buy $MELANIA now.” The MELANIA token, created on the Solana blockchain, is marketed as a fungible cryptocurrency designed to drive excitement and engagement.

In an unexpected move, MELANIA skyrocketed by an astounding 24,000%, reaching a peak price of $13. This rally reportedly siphoned liquidity from the TRUMP token, which had been the most-traded cryptocurrency on Binance over the weekend, causing a sharp reversal in its price.

Market analysts suggest that the frantic trading in TRUMP and MELANIA could be a signal of “FOMO” (fear of missing out) driving speculative behavior, which might ultimately lead to a price correction for Bitcoin.

However, Jeff Dorman, CIO at Arca, views the debut of the TRUMP token as a game-changer for the crypto space. He believes that the longstanding regulatory concerns that have hampered the crypto market, especially in the U.S., are now a thing of the past. “For over three years, the fear of regulatory pushback has held back crypto issuers and investors in the U.S. But now, with the President himself issuing and investing in a token, that concern is gone,” Dorman shared on X.

He continued, “The TRUMP token is sending a clear message to companies, universities, and individuals: crypto can now be used as a tool for capital raising and customer growth.”

With Trump’s inauguration looming, speculation is mounting that he will use his first day in office to issue an executive order establishing a Bitcoin Reserve, further cementing cryptocurrency’s role in U.S. financial strategy.