
Latin America’s Crypto Boom: 95% of Investors Plan to Buy More in 2025, Binance Survey Finds
A Binance Research survey of 10,000 crypto investors across Argentina, Brazil, Colombia, and Mexico has revealed that 95% plan to increase their crypto holdings in 2025, highlighting the region’s strong adoption of digital assets.
The survey results show that 40.1% intend to invest within the next three months, 15.3% within six months, and 39.7% within a year, leaving only 4.9% without plans to continue investing.
Latin America saw 116% growth in crypto adoption in 2024, according to Triple-A research cited in the report. The region now has 55 million cryptocurrency users, accounting for nearly 10% of the global total.
This explosive growth has been fueled by rising digital asset prices, improved regulatory frameworks, and financial innovations like spot Bitcoin ETFs. Notably, Brazil recently became the first country to approve a spot XRP ETF, signaling growing institutional acceptance of crypto in the region.
“Latin America has emerged as a powerhouse for crypto adoption, and this data reinforces the trends we are seeing across our operations,” said Guilherme Nazar, Binance’s regional VP for Latin America.
The report also found that financial independence, wealth generation, and portfolio diversification were the top motivations for crypto adoption in the region. Many users also see cryptocurrencies as a safeguard against inflation and economic instability, making digital assets an increasingly attractive investment.
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