Bitcoin and Gold ETFs Cross $500B in Combined Assets, Marking Major Shift in Investor Preferences
Bitcoin and gold exchange-traded funds (ETFs) have reached a historic milestone, with their combined assets under management (AUM) surpassing $500 billion for the first time, according to data from the Bold Report.
As of early August, gold ETFs account for approximately $325 billion, continuing their longstanding dominance in the commodities-based ETF space. But bitcoin ETFs are quickly catching up, climbing to $162 billion in AUM—an over eightfold increase since the U.S. approved spot bitcoin ETFs earlier this year.
Before their launch, global bitcoin ETF holdings were around $20 billion. Since then, inflows have surged, signaling strong institutional interest in gaining regulated exposure to crypto markets. During the same period, gold ETFs also expanded significantly, nearly doubling from $170 billion.
AUM growth charts show the difference in pace: gold has risen steadily over the years, while bitcoin has spiked sharply post-ETF approval, illustrating its rapid rise in investor portfolios.
The divergence is further highlighted in asset performance. Since the U.S. bitcoin ETF debut, BTC has rallied 175%, outpacing gold’s 66% rise. While gold maintains its reputation as a defensive asset, bitcoin’s upside potential and volatility have drawn attention as a high-growth alternative.
The numbers signal a structural shift in how institutions approach portfolio diversification—with bitcoin now firmly positioned alongside gold as a serious contender in the global ETF landscape.

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