Crypto and Stock Trading Platform EToro’s IPO Pricing Signals Strength, According to Bloomberg

EToro’s IPO Set to Price Above Expectations Due to Strong Investor Demand

EToro, the Israel-based trading platform for crypto and stocks, is expected to price its initial public offering (IPO) higher than initially projected, according to sources familiar with the matter, as reported by Bloomberg.

The company had initially planned to offer 10 million shares priced between $46 and $50 each, based on previous filings. However, investor demand has far exceeded the number of shares available, suggesting that the IPO could price at a higher level.

The pricing is expected to be set after the close of U.S. markets on Tuesday.

EToro had originally paused its Nasdaq listing plans in April, citing market uncertainty driven by U.S. President Donald Trump’s trade policies. But according to a Bloomberg report from last week, the company is moving forward with the IPO, becoming the first firm to restart its public offering plans amid the ongoing market volatility. Other companies, including Circle (a stablecoin issuer), Klarna (a payments app), and StubHub (a ticketing platform), had delayed their IPOs during this period.

The company is now aiming for a valuation of $4.5 billion, down from the $10.4 billion valuation it sought in 2021 when it first tried to go public. Once listed, EToro will trade under the ticker “ETOR.”

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